Bibiana Ballbè

Fecha y hora

Tuesday 06


Everyone talks about it. It makes us more productive, more efficient, happier. Companies increasingly value it and not only this: The future can only be deciphered through creativity. But, what is creativity? Where does it from? How is it powered? Where does it take us? Who is its economic and social impact? Why is it so important?

The conference explains the what, who, how and why of creativity; Who is creative? And why? How to enhance creativity? Why creativity makes us better in every way: personal and professional? What is its added value? All this, through practical examples and a lot of interaction with the public, will show that everyone is creative.